Social media study: More and more people feel “digitally exhausted”
June 2026 through the provider Cint a representative sample of 1,000 adults in the USA for their social media use, restriction and
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Summary
In June 2026, Cint provided a representative sample of 1,000 U.S. adults on their social media use, restrictions and motivations. Mental health plays a role especially in younger respondents (44 percent in Generation Z, 42 percent in Millennials, versus 25 and 12 percent in Generation X and baby boomers, respectively). Home World Status: 07/13/2026, 18:45 Comments We follow on Google social media study - More and more people do not connect with social media good feelings. © iStock / monkeybusinessimages Many users post less often, restrict visibility or delete apps.
Furthermore, Social media is giving users less and less pleasure When not responding to messages, 27 percent of respondents outweigh a sense of serenity, 22 percent fear and 21 percent relaxation – Generation Z is particularly ambivalent. 51 percent perceive online presence as work, 60 percent for Generation Z, 38 percent for baby boomers. Almost half (47 percent) have already deleted an app for reasons of stress or anxiety, in Millennials it is 61 percent, in the Generation Z 56 percent.
In addition, Respondents cite privacy or security threats (51 percent) and harassment and hate speech as the most common reasons for a possible deletion of their accounts. Key findings: 55 percent post less often than five years ago, 53 percent have become more selective about who they show their contributions to.
Cross-referenced from 2 sources.
Factual coreconfirmed by several independent voices
In June 2026, Cint provided a representative sample of 1,000 U.S. adults on their social media use, restrictions and motivations.
reliability low1/2 sourcesMental health plays a role especially in younger respondents (44 percent in Generation Z, 42 percent in Millennials, versus 25 and 12 percent in Generation X and baby boomers, respectively).
reliability low1/2 sourcesHome World Status: 07/13/2026, 18:45 Comments We follow on Google social media study - More and more people do not connect with social media good feelings. © iStock / monkeybusinessimages Many users post less often, restrict visibility or delete apps.
reliability low1/2 sourcesSocial media is giving users less and less pleasure When not responding to messages, 27 percent of respondents outweigh a sense of serenity, 22 percent fear and 21 percent relaxation – Generation Z is particularly ambivalent.
reliability low1/2 sources51 percent perceive online presence as work, 60 percent for Generation Z, 38 percent for baby boomers.
reliability low1/2 sourcesAlmost half (47 percent) have already deleted an app for reasons of stress or anxiety, in Millennials it is 61 percent, in the Generation Z 56 percent.
reliability low1/2 sourcesRespondents cite privacy or security threats (51 percent) and harassment and hate speech as the most common reasons for a possible deletion of their accounts.
reliability low1/2 sourcesKey findings: 55 percent post less often than five years ago, 53 percent have become more selective about who they show their contributions to.
reliability low1/2 sources
Disputedincompatible versions — to verify
No factual contradiction detected between sources.
Framing by sidesame fact, different words — loaded terms highlighted
No notable framing divergence.
Blind spotwhat one side keeps silent
No blind spot detected: every side covers the same facts.
Sources2 sources cross-checked
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